Work

Corporate Communications/Digital

Shaw healthcare website design and corporate communications

We gave their brand the feel-good factor

Client snapshot

Shaw is one of the UK’s leading healthcare providers, offering care and support for people with diverse needs.

The brief

To create a fresh, new brand style and photographic approach that quickly and simply communicates the breadth of their services.

How we tackled it

We revitalised the brand style and applied this to a range of new marketing literature. Setting up a three-day photoshoot to capture life in Shaw healthcare care homes was central to creating a friendly, real-life feel. We also worked on a new website, which features an advanced care home search facility.

The outcome

Our client was delighted with the results and we’ll continue working with the team to add new features to the site and develop the Shaw healthcare brand.